JUMPING CARS, 85 METERS OF LED, 9K RESOLUTION AND 22.500 FRAMES
The V-Day Camps for Cadillac combined stunt driving with large-scale visuals to showcase the brand’s “stunning style, shocking performance” essence.
I created canyon landscapes inspired by Moroccan rally scenery using Element 3D, displayed across 85 meters of LED panels in 9K resolution. Over 22,500 frames were rendered in just five days across image unit’s Stuttgart and Shanghai studios.
ProjectCadillac V-DayTypeLive EventDateJune 2017LocationShanghai, CHINAStudioimage unit (Shanghai)RoleMotion Designer (Freelance)Tasks
ClientCadillacAgencyShowtime (Shanghai)